Blogging for Business

One of the most powerful mediums to reach your customers, and also to build links, is a blog. People love blogs, Search engines love blogs, You win!!
In a recent book about the changing face of Media Ken Aulletta noted that much of the traditional medias concern over slumping sales and viewers is attributed to blogs and Social Media. Why? – because we are dealing with people. If you can get the story from your best friend instead of some nebulous reporting mechanism, you probably will! Never mind that (more…)